https://twitter.com/ScreamTheSwede

https://www.facebook.com/screamtheswede?ref=hl

These are the marketing tools used.

http://youtu.be/A80RLiN5LGQ

news review

The advert uses a black background to create a ambiguity , which is used this as it emphasizes the horror , the White text stands out so it catches the audience's eye ,
Twitter and Facebook accounts have been made to promote this.
We may also release bloopers as a promotion product
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Marketing Campaign

I created this advert (aimed for internet sites/general promotion). I used a background to emphasise the dangerous aspect of the horror genre we decided to explore. To increase emphasise on the Horror genre, I used a font associated with gore and fear, and kept with the white/red/black colour scheme that the Scream movies use.

I also created a twitter account @ScreamTheSwede and decided to promote the account by using the hash tag #KeepRunning, which is also the strap line I created for the advert.